Third & Fourth Quarter 2023

Events & Promotions for third and fourth quarter 2023

Summer Sidewalk Sale (Saturday September 9th) – Join Downtown Metuchen businesses for an all-day sidewalk sale all throughout Downtown Metuchen! This is a great time for special sales and offers as your business prepares for the holiday season.

Townwide Team Party (Saturday September 23rd) – We’re having a tea party! Join in on the fun as we host a Townwide Tea Party on Saturday September 23rd. Consider hosting and showcasing special ‘tea’ themed products and services. Examples are tea treatments for beauty businesses, Alice & Wonderland Themed specials, host a tea party in your business, offer special ‘tea party in a box’ specials, serve your products in a tea cup etc. Need ideas? Contact us at, we’re here to help (subject header: Promos)!

Downtown Rumble (Saturday October 7th) – Join in on the fun at the Downtown Rumble, our annual pro-wrestling event. Share your “Downtown Rumble” themed specials with us (e.g.: 10% with a mention of “Downtown Rumble”, special dinner packages, specialty themed beverages or products, special sessions for athletes etc.)

Haunted Downtown (Saturday October 28th) – One of the busiest days of the year for Halloween lovers of all ages! This is not a trick-or-treat event, but an event where businesses can have fun with the holiday and get festive with spooky decor, special offers and product features and more; be sure to let us know how you plan on participating!

Small Business Saturday (Saturday November 25th) – It’s the official kick-off to the holiday season! The Downtown Alliance will be out our wheel of fortune for customers who spend locally that day. Be sure to share any holiday merchandise, on-line and in-store offers or features for that day!

Winter Market (Saturday December 2nd) – Our Winter Market returns this year and we’re excited to continue to draw in new customers to Downtown Metuchen looking for holiday gifts and cheer. Consider setting up an outdoor pop-up (maximum of 1 pop-up per business) or specials for the day (e.g.: gift cards, special holiday meal packages etc.).

Holiday Happy Hour (Saturday December 9th) – Participating businesses will have a drink voucher and complimentary holiday gift wrapping from the Downtown Alliance during Happy Hour (4pm to 7pm). Please contact us to participate; only participating businesses will receive a voucher and gift wrapping services.

‘Twas the Weekend Before Christmas (Saturday December 23rd) – It’s the last weekend before Christmas! This is one of the busiest shopping weekends so be sure to be prepared for last minute shoppers and diners!